Case Study with Bizerba:
Creating the Perfect Customer Experience with Solution Quotes in SAP CPQ

Do you already offer solutions or do you still sell products?

What: Finally - a way to create beautiful, inspiring quotations easily and quickly! Is the solution for your customers frequently composed of configurable products, installations, and service contracts, plus consumable materials?

In this webinar on demand, our customer Bizerba demonstrates in their case study how you can combine all of these aspects in a quotation and therefore offer precisely what your customers need - while simultaneously building  a perfect customer experience, increasing customer satisfaction and inspiring your own users!

Together with Bizerba, we implemented this user-centered quotation process with SAP Callidus CPQ (Configure, Price, Quote). Get an exclusive look into the business case and technical implementation of Solution Quotes at Bizerba.

Our experts:


Maren Weiler is a business analyst at Bizerba SE & Co. KG. For almost fouryears, her focus has been on international sales processes and their implementation in the associated sales systems such as CRM and CPQ. In the project with valantic, she is the mouthpiece of the business and, as story owner, ensures that the needs of international sales at Bizerba are optimally taken into account.

Matthias-Boes-valanticMatthias Bös is a Solution Architect and Project Manager at valantic and has been working in consulting for many years. His focus is on the system-side mapping of end-to-end sales and service processes. Since 2019, he has been responsible for the CPQ topic area at valantic.


Ingo Schneider has been working for many years on the optimization and implementation of sales processes for customers from various industries.
An important focus of his expertise was and is pricing.Since the beginning of this year, he has been responsible for CPQ at valantic together with Matthias Bös.


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Who it's for: 

Are you responsible for digital solutions in the sales of complex products or services? Watch the recording now if you are, for example, a sales manager, sales director, IT director or CIO in your company and want to help sales achieve more efficient, user-centric quotation processes.

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In addition to market-leading products such as scales and cutting machines, Bizerba offers installation services and service contracts. Then there are labels, maintenance products, and other accessories. This is where the idea for Solution Quotes came from: Sales needed a tool for creating complex quotations that unite all dimensions. At the same time, the company wanted to provide its customers with a clear quotation document with a custom-tailored solution at the touch of a button. Together with Bizerba, we implemented this user-centered quotation process with SAP Callidus CPQ.


We will show you integrated processes:

  • Master data and opportunity management in the CRM system Microsoft D365
  • Quotation creation in SAP Callidus CPQ using the SAP Variant Configuration and Pricing Services (VCP, formerly CPS)
  • Quotation transfer to SAP ERP via SAP Cloud Platform Integration (CPI)